Growth & Retention

Identify churn signals, design retention campaigns, create save offers. Reduce customer churn

Build and grow online communities (Slack, Discord, forum) to increase engagement, retention, and advocacy

Create free marketing tools and calculators that attract leads and demonstrate value. Common SaaS growth...

Strategies and tactics to grow email newsletter subscribers. Covers lead magnets, signup optimization,...

Design co-marketing partnerships, integrations, and affiliate programs. Leverage other brands' audiences

Design referral and affiliate programs that incentivize customer advocacy. Covers incentive structures,...